Digital Marketing Training in Lucknow

Digital Marketing: What is it?

Coterie Softwares is the excellent place for Digital Marketing Training in Lucknow. We provide 100% practical training in Digital Marketing Course and SEO Training in Lucknow. Digital marketing is concerned with advertising and selling your products and services on the web. The web has become a wide market in the business field. Every company wants to be a part of this Digital marketing strategy. Digital marketing also refers to the placement of media along different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, e-mail marketing, and Web 2.0 strategies.

Digital-Marketing-Training Syllabus

What you should know?

Basic knowledge of HTML, Good knowledge of Digital & Usage of Search Engines, Basic knowledge of Search Engine Optimization, Basic knowledge of media planning or Market research.

Search Engine Optimization

• On-page Optimization
• Off-Page Optimization

Digital Marketing Course Content

• Digital Marketing Basics
• 10Cs of Digital Marketer

How to plan Online Marketing Campaigns?

• Market Research
• A Comparison Direct Marketing & Online Marketing

Web Analytics

• Analytic Mind thinks?
• How to track Campaigns?
• Campaign Tracking Tools
• Google Analytics Web Trends

E-Mail Marketing

• Campaign Planning
• Identify E-Mail IDs for your e-mail marketing campaigns
• Tools help in Identifying E-Mail ids

How to Collect E-mails in legal way?

• Campaign to collect E-Mail
• E-Mail Marketing for Customer Acquisition , Retention & Tracking
• Legalities behind E-Mail Marketing

Online Advertising

• Online Media Research & Planning
• Role of Media Planner

Social Media Marketing

• Facebook Marketing
• Pinterest Marketing
• Google Plus Marketing
• RSS Feeding

Mail Marketing

• Campaign Planning
• Identify E-Mail IDs for your e-mail marketing campaigns
• Tools help in Identifying E-Mail ids
• SMS Marketing

Affiliate Marketing

• How to write Content?
• Press Release Distribution
• Public Comment Sites
• News Letters Distribution