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SEO Training in Lucknow

Coterie is the best for SEO training institute in Lucknow. Here you can get 100% practical training for ON Page and OFF Page SEO.

SEO: What is it ?

The main motto of SEO is promoting of website. SEO term is used to describe the marketing technique of preparing a website to enhance its chances of being ranked in the top results of a search engine once a relevant search is undertaken.SEO is not a technology like .net and java, it is a concept applies on different web technologies including Java, .net, Php etc.

SEO: What it does?

We do SEO to get websites ranked on different search engines such as Google, yahoo and MSN. This helps us to increase our product visibility to increase on-line sales. For Example - If u r looking for Sony mobile dealer in South Ex, you make a search for this on Google and suppose XYZ website comes on the top. Obviously this website get the visitors and get the on-line sale.

Why SEO?

This is the process of structuring a web page so that it is found, read, and indexed by search engines in the most effective manner possible. SEO is much cost effective then any other marketing tool, offline or online. Search Engine Optimization will help you

  1. Explode you sales
  2. Dominate your competition
  3. Calculate fast ROI
  4. Minimize your risk
  5. Get superior sales results
  6. Best investment for growth

What You Should Know?

One should have basic knowledge of HTML and Internet.

Make a career in SEO

Coterie Software at Lucknow provides of Search Engine Optimization training by Professional Trainers to make students experts in Internet Marketing. Our classes based on 100% practical which develop real time SEO professionals. Our trainer gives training on both off Site and On Site marketing, using Advance tools and Techniques. Coterie Software at Luclnow provides give the SEO training by using competitor tools and Advance marketing Concepts to students. Unique teaching pattern boost student learning capacity.

The course offered by us cover complete and thorough knowledge of Search Engine Optimization, which is essential for the success of online business. We create ethical strategies to promote a website in the search engines.

SEO is a strategy of online marketing or a process of optimizing a website to rank high in Search Engines to improve the volume and quality of traffics to a web page from major search engines. The higher a web site ranks in the results of a search, the greater the chance that site will be visited by a user. When someone types a word or phrase into search engines (like Google) looking for your product, you want to appear on the first or second page of the search results. Search engines rank websites by the quality of incoming links to a site from other websites. If your website get link from another site then it’s a vote for your site in ‘eyes’ of search engines. It really is a simple and interesting process that you will enjoy doing yourself. SEO is important not only for the high ranking in search engines but also for the good return on investment. If you think about to learn SEO then should visit Coterie Software the best SEO training institute in Lucknow.

SEO Training Syllabus

Search Engine Optimization (SEO) Course Content

  1. Introduction Search Engine Marketing & Internet Marketing
  2. How to develop your own Search Engine?
  3. Search Engine Basics: Indexing, Caching and Crawling
  4. Search Engine Commands Basics of HTML and CSS
  5. Search Engine Algorithms
  6. Website Analysis & Competitor
  7. Analysis Search Engine
  8. Sat endly Content Development
  9. Static Optimization

(3.1) On Page Factors

  1. Meta Title
  2. Meta Description
  3. Keywords
  4. Images Option
  5. Title Tag
  6. Robot TXT
  7. Site Map
  8. Keyword Stuffing
  9. Keyword Density
  10. Java Script
  11. Flash
  12. Internal Citation Architecture

(3.2) Off Page Techniques

  • Social Bookmarking
  • Directory Submission
  • Blog Comments
  • Guest Blogging
  • Info graphics Submission
  • Video Submission
  • High PR Website Profile Creation

    • (3.3) Tricks

    1. How to optimize contents
    2. How to use call to action

    (3.4) More Concepts

    1. Domain Authority
    2. PR
    3. Alexa Rank
    4. How to make plan for website
    5. Types of websites
    6. Google Using
    7. Google Authorship

    (3.5) Social Media

    1. Why Social Media

    (3.6) Facebook

    1. Facebook Fan Page
    2. Facebook Groups
    3. Facebook Review
    4. Driving Traffic

    (3.7) Pintrest

    1. WhyPintrest
    2. What type of image
    3. Use of keywords
    4. Creating board
    5. Posting Images
    6. Driving Traffic

    (3.8) Twitter

    1. How to get followers
    2. How to get traffic
    3. Manage page
    4. How to make tinny URL

    (3.9) Blogging

    1. Scope of blogging
    2. Earn many by blogging

    (3.10) Digital Marketing

    1. What is the use of digital marketing
    2. How to use of digital marketing

    (3.11) Wordpress

    1. How to choose topic for website
    2. How to setup wordpress

    (3.12) Affiliate Marketing

    1. What is affiliate marketing
    2. How to sale product & earn
    3. Become you own boss

    (3.13) Advertise Earning

    1. Pop up Ads
    2. Chifika
    3. Info limks
    4. Share sale……

    (3.14) Advertise Marketing Ad Clicking Earning

    (3.14.1) Google Adsence

    1. What is googleadsence?
    2. Tricks to approve adsence
    3. How to maintain CTR

    (3.14.2) Youtube Earning

    1. How to you tube can help in earning
    2. Apply ads on youtube video
    SEO Course Completed Now, You Are Ready For Job.

    On-Page

    1. Title Tagging
    2. Meta Tagging
    3. Page Emphasizes
    4. Java Script
    5. Flash
    6. Internal Citation Architecture

    Off-Page

    1. Techniques of building Links
    2. Dynamic Optimization
    3. Social Media Optimization
    4. Optimization of Portal, Vortal & Micro Websites
    5. PDF, PPT, MS-Word & Video Optimization
    6. Search Engine / Directory Submissions & Paid Inclusions
    7. Web Analytics
    8. Log Analysis
    9. Google Web Master Tool Configuration and Trend Analysis
    10. SEO White Hat, Grey Hat and Black Hat
    11. Google Adwords Part I
    12. Google Adwords Part II

    Tools: Google Webmaster, Google Analytics, Alexa Rank, Semrush, WordTracker, Google Keyword Suggestion, Web Position Gold, WEB CEO & Web Ellite

    Course Contents:-

    1. How Search Engines Work Ranking?
    2. Cascading Style Sheets (CSS)
    3. Organic SEO & Paid Results
    4. Internal Link Structure
    5. Page Rank & Alexa Rank
    6. Proper Ways to Make Link
    7. Website Architecture
    8. Making SEO Friendly Website
    9. Keyword Research
    10. Image Optimization
    11. Managing Robots.txt
    12. Implementation Sitemaps
    13. Guessing the Google Algorithm
    14. URL Submission
    15. Domain Names
    16. Geo-Targeting
    17. Fresh Content
    18. Bounce Rate
    19. Duplicate Content
    20. Define Page Images
    21. What are Crawl Rate Issues?
    22. Canonical Problems
    23. What Is Search Engine Optimization?
    24. Article
    25. Social Media Optimization(SMO)
    26. Web Directories
    27. Quality Directories Submission
    28. Black Hat, Grey Hat & White Hat standards
    29. Site Audit and Health Check
    30. SE-Specific Ranking
    31. On-Page Factors
    32. Ranking Indicators
    33. Profile Linking
    34. Site Health Check
    35. Google Analytics
    36. Off-Page Factors
    37. Website Originality
    38. How to Hit the Rank Wall
    39. is Paid Links Beneficial?
    40. Link Wheels
    41. Be Cautious with Link Exchange
    42. Implementation Sitemaps
    43. Indexing & Caching
    44. Local Area Search
    45. Broken Link Checker
    46. Mobile Friendly & Responsive Site
    47. Role of Sub-domains
    48. Advanced Keyword Research
    49. How to manage 301 Redirect
    50. Spamming & Penalties
    51. Other Minor Search Engines
    52. Social Media (SMO)
    53. Press Releases
    54. Tricks for Dynamic Websites
    55. Google Ad Words
    56. PPC
    57. SEO Tools

    Tools: Google Webmaster, Google Analytics, Alexa Rank, Semrush, WordTracker, Google Keyword Suggestion, Web Position Gold, WEB CEO & Web Ellite

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